Aftersales are so often an after-thought in the automotive industry. But for Aston Martin, they knew their products and accessories are unrivalled in their class by being as detailed as the cars they were designed for.

With Aston Martin designers and engineers pivotal in the design of their cars also having a hand in the craftsmanship of the accessories - we showed how each product from a weekend bag to a dog guard reflected the same meticulous attention to detail. A process that ensured there was a seamless thread of design, style, quality and protection between model and accessory.

We commissioned award-winning automotive photographer Ben Campbell to shoot the accessories in the same way he would the cars - showing how both are intrinsically linked in quality and craft. The result, a campaign and suite of assets that invite Aston Martin owners to Experience the Exceptional. Not just in the car they drive, but in the products they choose to accessorise it with.